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Artificial Flavors and the Weaponizing of Words | by Heidi Samuelson | Oct, 2021

Photo by Louis Reed on Unsplash

Many years ago, my uncle told me that New Jersey was the artificial flavor capital of the world, and I have thought about this way too much ever since.

Indeed, there are dozens of companies that manufacture artificial flavors located in New Jersey. Givaudan, a Swiss company, is the world’s largest flavor and fragrance company, with its US headquarters in East Hanover. I would love…


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