As the summer months wear on with hotter and hotter days, many people are reaching for simpler and lighter skincare products. There has also been a greater push in recent years towards natural, organic solutions and plant-based alternatives to traditional products. Today, we’ll see if these approaches to skincare are backed by clinical trials.
Natural skincare accounted for over a quarter of the skincare industry’s multi-million dollar sales in recent years. With the demand so high and still rising, there’s a lot of confusion about what actually constitutes natural skincare and whether or not it’s any better for your skin.
For a product to be considered natural skincare, it is generally free of synthetic fragrances, dyes, parabens, sulfates, and phthalates. These products can be harsh or irritating to the skin, and natural skincare opts out of them in favor of botanically derived ingredients. Dr. Gunt, the head of clinical and scientific affairs at popular natural skincare brand Burt’s Bees, also states that these products should be responsibly sourced from nature, meaning no animal testing and no petrochemical feedstocks (which are essentially byproducts of petroleum fraction used to produce chemicals or plastics.)
The director of clinical research in dermatology at Mount Sinai Hospital, Dr. Zeichner, advises that natural skincare can still have the benefits of anti-aging and addressing common skin ailments without the irritation that often accompanies non-natural products with harsher chemicals.
In particular, experts recommend finding products containing well-researched natural ingredients such as aloe, honey, and rice extract. For example, aloe has been widely studied and is evidenced to have the ability to increase the amount of collagen in wounds, and even change the properties of the collagen present. These kinds of well-documented healing ingredients are where natural skincare benefits can be found.
Dr. Gunt also believes that the idea of “hero ingredients” is misleading and that natural skincare is most effective when used as a combination of powerful, intentionally chosen ingredients that each serve a specific purpose. The expert consensus is that it’s best to look for a blend of natural, responsibly sourced ingredients to derive the maximum possible benefits from your skincare.
Citruslabs is a digital CRO (contract research organization). We provide you with everything that is required to successfully conduct clinical trials — from start to finish. If you’re looking to conduct a clinical trial (or customer perception study) for your product, you can contact us here.